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2020-01

Six Great Benefits of Drinking Tea Daily

1. Improve muscle endurance. Studies have found that tea contains an antioxidant called "catechins" that can increase the body's ability to burn fat, improve muscle endurance, help fight fatigue, and increase the time of physical exercise. Drinking green tea regularly has significant effects.

2020-01-19

Six Great Benefits of Drinking Tea Daily

09

2019-05

Drinking tea is not about being elegant; enjoying it yourself is what matters most!

Drinking tea, many people believe it is a highly elegant culture that only cultured individuals can express the refined pleasure of tea drinking. In fact, whether it is elegant or not is not important; what matters is whether you enjoy it.

2019-05-09

Drinking tea is not about being elegant; enjoying it yourself is what matters most!

09

2019-05

Coffee is popular; why don't young people like to drink tea?

With Starbucks coffee blooming all over China, it has received a lot of enthusiasm from young people, and more and more young people enjoy this fashionable foreign coffee, while Chinese tea rarely appears in their daily drinking habits. Why don't young people like to drink tea? What could be the reasons behind this? Tea culture is indeed profound and has a long history in China. For the younger generation, there is a responsibility and obligation to inherit and promote Chinese tea culture. However, the complex concepts derived from tea culture are gradually becoming unsuitable for the fast-paced development of modern life, and even become a kind of constraint. This is due to excessive cultural promotion.

2019-05-09

Coffee is popular; why don't young people like to drink tea?

09

2019-05

Black tea continues to gain popularity, and consumers are becoming more discerning about quality.

In recent years, the domestic black tea market has been continuously heating up. The Chinese black tea, which has always been "fragrant outside the wall while blooming inside," is increasingly attracting consumer attention and developing rapidly. For instance, Yunnan's Dianhong is constantly pursuing innovation in both raw materials and processes, while Anhui's Qihong, which has always taken a high-end route, is also entering the public consumer market. Meanwhile, Guangdong's Yingde black tea, as a rising star, has been actively participating in the South China tea market. However, opportunities come with challenges. Against the backdrop of the growing popularity of black tea, consumers' quality requirements for black tea have undoubtedly become increasingly "picky." Quality and safety have become the most concerning pain points for consumers. In the past, tea might have been merely regarded as...

2019-05-09

Black tea continues to gain popularity, and consumers are becoming more discerning about quality.

09

2019-05

Distinctive, Diverse, Technological - The "Three Major Characteristics" of the Japanese Tea Industry

The earliest historical record of tea drinking in Japan can be found in the "Nihon Koki" (Japanese Later Chronicles), which mentions that in the sixth year of the Kōnin era (815), the monk Yōchū presented brewed tea to Emperor Saga. Large-scale cultivation of tea trees began in the 12th century when the Japanese Buddhist monk Eisai brought tea leaves from China to Japan. By the end of the 19th century, Japan's tea production had reached 24,000 tons. The distribution of tea production in Japan is relatively concentrated, mainly in three major producing prefectures: Shizuoka, Kagoshima, and Mie, with Shizuoka Prefecture having the highest production.

2019-05-09

Distinctive, Diverse, Technological - The "Three Major Characteristics" of the Japanese Tea Industry

09

2019-05

2018 International Tea Market Trends: The Death of Direct Trade?

Elyse Petersen is a global tea ambassador currently working with the International Tea Farms Alliance in Kyoto and Tsukigata, Japan. Her life and work in Japan have given her the opportunity to meet many tea growers, and she has been deeply influenced by their passion and love for tea. She is also the founder of Tealet, which aims to provide a platform for communication and sharing between tea lovers and growers worldwide. In 2016, she predicted that the biggest trend in the tea industry would be "transparency of product information." In 2017,

2019-05-09

2018 International Tea Market Trends: The Death of Direct Trade?

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